Kind Marketing proudly announces new client, Chicago Fast Foods, a ghost kitchen for five high quality food delivery brands. A bit more – About six months ago we started working with a gentleman who had a great vision…
Purpose Driven Communication
Rainbow Light was not leveraging its strong corporate citizenship into an integrated CSR. Acting advisor, Kind Marketing, helped create a CSR brand story, weaving together many disparate strands…
Messaging Continuity
Defining a brands voice, tone and consistent messaging for specific audiences is crucial if you are looking to gain brand understanding and awareness. This case study explores how we helped to make a shift in the right direction…
Brand Awareness
Rainbow Light needed a cohesive annual brand program to strengthen consumer and retail awareness of the corporate brand’s values, ethics, and practices. As a solution, Kind Marketing created a full brand awareness program…
Center of Excellence
Health Products Holdings Co. Wellnext – a parent corporation of several top supplement brands, lacked a consistent approach to the shopper experience and surrounding programs. As a solution, we created the Center of Excellence…
Our Journey with Homeless Garden Project
In 2019 Kind Marketing™ started a journey with the Homeless Garden Project, a non-profit in Santa Cruz, CA that has served as a blueprint for many non-profits wishing to copy their impactful and successful model. Through the soil of their urban farms, it is their mission to provide the tools and life skills people need to build a home in this world…
Great Leadership
Recently, I have been reflecting on some of the great CEO’s and other leaders I’ve had the great fortune of working with. After many years, working with many Chiefs and VP’s, there are really only a handful I would put in the category of great leaders…
Brand Style vs. Brand Strategy
More than ever, we are seeing entrepreneurs, startups and small companies saying they need branding. However we’re finding out, what they’re usually after is actually brand style development; templates, a customized website theme and a logo to call their “brand”. For serious companies, this is and should be recognized as only one piece of the puzzle that comes after the strategy and positioning…
Tips for Creating Presentable Vlogs
Whether you’re pre-recording one interview or a series, creating a high quality vlog is no small feat. Luckily there are some simple actions you can take before you begin to set yourself up for greatness. Pre-production is key…
New Client Art&Display
Kind Marketing™ is thrilled to be working with Art&Display, a Santa Cruz native exhibit house hitting its 20 year anniversary this year. We have partnered with Art&Display for over five years on numerous client exhibiting projects and just absolutely love what they do…
