Health Products Holdings Co. Wellnext – a parent corporation of several top supplement brands, lacked a consistent approach to the shopper experience and surrounding programs. As a solution, we created the Center of Excellence…
Tag Archive
Below you'll find a list of all posts that have been tagged as “Merchandising”
Brand Swag: When is it not a waste?
For those of us that have been to our fair share of trade events, we’ve seen so much money wasted on merchandised junk. In fact, most attendees will end up leaving show merch in their hotel rooms and seasoned attendees won’t even take the offer. It makes us wonder why companies are still wasting the money and littering the landfills…
